Résumé

EDUCATION
California Polytechnic State University, San Luis Obispo

Bachelor of Science in Journalism |  GPA: 3.63
Concentration: Public Relations |   Minor: Art History
Dean’s List – 3 years |  President’s List – 3 years

EXPERIENCE
On The Horizon Communications, Inc.
Account Assistant June 2012 – present
• Communicate with national, regional, and local media outlets by composing pitch letters and maintaining follow-up schedules in order to maximize PR efforts for clients
• Assist in writing, editing, and distributing press releases and e-blasts, and research appropriate contacts through Vocus software

SLO Museum of Art
Marketing/Design Intern November 2011 – Feb.2012
• Generated consistent branding elements for 2012 Jewish Film Festival including: new logo, poster, website updates, program, tickets, ads, and iMovie presentations viewed by 1000+
• Kept organized contacts with multiples sponsors and businesses in order for festival to be successful, over 20 sponsors involved with festival
• Praise of logo and program design resulted in reuse of elements in recurring years

Starbucks Coffee
Barista Feb. 2012 – present
• Deliver quality customer service and beverages to an average 50 customers an hour
• Prioritize in high-pressure situations and thrive in a team-centered environment to meet sales goals

Central Coast PR-Spectives
Student Account Manager Sept. 2011 – Dec. 2011
Client: KCPR Radio (a student-run, non-profit radio station at Cal Poly since 1968)
• Created an eight-page sponsorship packet to recruit five new long-term patrons to the organization
• Developed first mission and vision statements and established slogan to improve brand
• Assisted with redesign of website to include new branding elements and improve functionality
Client: OPTIONS Family of Services (local non-profit dedicated to assisting mentally disabled)
• Created and sent post-event press release from benefit concert that raised over $40,000
• Filmed and produced four videos describing company and success of fundraiser; 750+ views on Youtube

SKILLS
Computer Proficiencies in: Microsoft Office, Adobe Creative Suite, Constant Contact, iMovie, Final Cut Pro, Mac OSX and Windows XP 7
Writing Experience: Press releases, Press kits, Pitch letters, E-blasts, Memos, PSAs, Newsletters, Magazine articles, and Op-eds; familiar with AP and public relations writing styles

ACTIVITIES
– Public Relations Student Society of America member: 2012-3 Outreach Director
– Writer for Digital Frankenstein magazine, Cal Poly
– Cal Poly Cheerleading Team member – 3 years
– WOW Orientation leader – Summer 2009

For more information, check out my LinkedIn and Twitter pages:

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